
This innovative course is designed to help professionals, entrepreneurs, and marketers master the art of brand building using Generative AI tools. From developing a brand identity and positioning strategy to creating visual designs, voice, and campaigns, participants will learn how to integrate AI into every stage of brand development. Delivered in a hybrid format with short pre-recorded lessons, live workshops, assignments, and quizzes, this course ensures learners walk away with a complete AI-powered brand kit ready to implement.
What you will learn
-
Fundamentals of branding in the digital & AI era
-
Introduction to Generative AI and prompt engineering basics
-
Using AI for competitor analysis and customer persona development
-
Crafting brand positioning, mission, and value statements with AI
-
Designing brand logos, color palettes, typography, and mood boards using AI tools
-
Defining and personalizing brand voice across platforms
-
Creating storytelling-based campaigns and ad creatives with AI
Social media strategy, content calendars, and performance tracking using AI
Future trends: AI influencers, personalization, and brand automation
Skills you'll gain
-
Ability to develop a complete brand strategy with AI
-
Expertise in AI-assisted design, copywriting, and storytelling
-
Practical knowledge of popular AI tools for branding (ChatGPT, MidJourney, Canva AI, etc.)
-
Strong marketing campaign planning & execution skills
-
Understanding of how to measure and grow brand performance with AI analytics
-
Competitive advantage in the market with modern, AI-powered branding skills
Pre-requisite
- No technical or AI background required
- Suitable for entrepreneurs, marketers, content creators, designers, and brand managers
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review. It is a proof for an employer, school, or other institution that you have successfully completed an online course.
Career Paths after Completing This Course
-
Brand Manager / Brand Strategist
-
Marketing Manager / Digital Marketer
-
Creative Director or Designer using AI tools
-
Content Creator / Influencer Consultant
-
AI-Powered Business Growth Consultant
-
Entrepreneur scaling business brands with AI
- Teacher: Faisal Shaikh