This bilingual (Urdu/English)
18-week course is designed for beginners and aspiring digital marketers to
learn how to grow businesses and brands online using cutting-edge digital
marketing strategies. You'll explore SEO, email marketing, content creation, influencer
outreach, and advanced social media marketing using platforms like Facebook,
Instagram, and WhatsApp (Meta Ads). With weekly recorded lectures, live
sessions, hands-on assignments, quizzes, and a final project, learners will
build a strong portfolio and practical skills to succeed as freelance digital
marketers, business owners, or agency professionals.
- Foundations of digital marketing and its tools
- Social media strategy for brand growth
- Facebook & Instagram Ads (Meta Business Suite)
- Setting up ad campaigns with custom audiences
- Content creation and optimization
- SEO basics and keyword planning
- Email marketing and automation tools
- Analytics, reporting, and performance tracking
- Strategic campaign planning
- Social media content design
- Meta Ads creation and optimization
- Target audience segmentation
- SEO and keyword research
- Email and influencer marketing
- Data analysis and campaign reporting
No previous experience is
required—just basic internet skills and a strong interest in online marketing.
Develop a grounded understanding of the use of AI for health care improvements as you follow your learning path through the weekly modules of this online program.
Module 1: Machine learning
Module 2: Using patient monitoring
Module 3: Natural language
Add this credential to your LinkedIn profile, resume, or CV. Share it
on social media and in your performance review.
It is a proof for an employer, school, or other institution that you
have successfully completed an online course.
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Earn Shareable Certificate
After completing this course, you can pursue a dynamic career in the digital marketing industry. The course equips you with practical skills in Meta (Facebook & Instagram) advertising, content strategy, analytics, and campaign management, opening doors to both employment and freelance opportunities.
Career Paths:
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Digital Marketing Specialist – Run and optimize campaigns across platforms
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Meta Ads Expert – Create and manage high-performing Facebook/Instagram ads
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Social Media Manager – Build brand presence and engagement across channels
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Performance Marketing Manager – Drive conversions and ROI
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Freelancer / Consultant – Offer digital marketing services to businesses
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Content Creator / Strategist – Plan and produce engaging online content
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Email Marketing Specialist – Design automated email campaigns and funnels
Ideal for careers in e-commerce, startups, education, fashion, and tech industries.
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